Up late at night with your essay due tomorrow morning and you are out of ideas to write about? Don't worry, EssayZoom is here!
We have a database of over 40,000 essays that are available immediately for you to search and print. Get enough examples and ideas
from tens of thousands of other writers to make your own term paper stand out above the rest of the class. Join now
for instant access to the essays
Here is a short summary of the essay
|
What Are The History, Laws, Profitability, And Responsibilities To The Consumer Of Advertising Hard Liquor On TV In The United States?
Beginning of Essay
What Are The History, Laws, Profitability, and Responsibilities To The Consumer
Of Advertising Hard Liquor on TV In The United States?
INTRODUCTION
Purpose
The goal of this report is to inform the reader of the recent events that
prompted hard liquor advertising o .... Middle of Essay
.... 30 to 50 percent of Americans think that distilled spirits are being
advertised on TV. Since Prohibition the hard liquor industry voluntarily agreed
not to advertise their products, first on radio in 1936, and of TV in 1948.
However, the industry is being faced with declining sales. Their competitors
such as the beer and wine industries have grown. The sales of beer and wine
have increased dramatically, leaving the hard liquor industry behind. The main
reason for this occurrence is due to the fact that these industries have tapped
into the resource of advertising on TV.
Consequently, this has prompted the hard liquor industry to reevaluat ....
| Membership Type |
Price |
Instant Access |
| 30 days (recurring) |
$19.95 |
| 90 days (recurring) |
$39.95 |
| 180 days (non-recurring) |
$69.95 |
|
|
|
Words: 2521 - Pages: 10
|
