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A "meme" is an idea which can be passed from person to person, the basic unit of cultural transmission. Memes are often analogized to genes, as self replicating information patterns; or to viruses, organic or computer, which prosper by infecting new hosts (in thi ....

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.... work ? Think of your mind as an environment. A new idea arrives: "make your own bread with a breadmaker." Your neighbor’s mind environment may love Wonderbread, and be very hostile to breadmaking. However, he may fervently believe that OJ is innocent. You, on the other hand, may have a mind environment where breadmaking thrives, along with "OJ was guilty". So we see that a meme is nothing more than a pattern of information, one that happens to have evolved a form which induces people to repeat that pattern. Typical memes include individual slogans, ideas, catch-phrases, melodies, icons, inventions, and fashions. It may sound a bit sinister, ....