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began operation as a single pizza shop run by two brothers, Dan and Frank Carney, in Wichita, Kansas on June 15, 1958. The chain grew to 43 restaurants in 1963 and 296 in 1968. went public in 1969 and was acquired by PepsiCo, Inc. in 1977. By 1981 had become ....

Middle of Essay
.... by 3% to 15.4% in the $53 Billion fast food market. Another important reason for to enter the Home Delivery market was to capture the fast growing market of Home Delivery that increased to $7 Billion from just $0.1 Billion in a span of 8 years. In the time span of 1984 and 1985 the home delivery of pizza grew to be the newest and fastest growing fast food concept. People who had enjoyed dining out for pizza were also ordering delivery pizza for additional meals or even evening snacks. The market was opening up and becoming very successful. felt they needed to jump into this area of sales. By 1986 there was a surge of business in the piz ....