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Corporate Globalization
Beginning of Essay
In 1960 the Xerox Corporation was in a position where it could corner the copy machine industry for the next 15 years. Xerox had practically invented the copy machine, and had secured its dominate stake in the copy machine industry with patents. However, this s .... Middle of Essay .... of its products, and work better with suppliers. Next, the "commodity teams" were designated to reduce defect parts per million through a five step program it developed. Thirdly, internal restructuring brought about the "circle groups" which resulted in a new system of competitive benchmarking and customized products. Finally, with a new research and development approach Xerox was able to delve into new product development, bringing them brand recognition. And, with a new "central logistics and asset management" program the company was able to reduce excessive inventory and related costs.
The purpose of the case is to:
ยท Determine how Xer ....
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