Beginning of Essay
Advertisements are everywhere. After turning on the television, within minutes the viewer will glimpse dozens of spot ads that attempt to lure him/her to buy a certain product, join a certain club, or watch a specific show. When driving on a highway those in the ....

Middle of Essay
.... Which cigarette advertisement most effectively urges people to buy their brand of cigarettes? The first cigarette ad that is attached is that promoting Winston cigarettes. This ad, taken from Mademoiselle magazine, is predominately targeted towards women. It is a two-page advertisement that reads, “I wanted a light, not his life story.” Below the quote there is a round, black “No Bull” stamp imprinted. On the opposite page there is a black and white picture of a woman smoking her cigarette. She is listening to the man sitting next to her incessantly talking. From the expression on her face the reader is able to assume t ....