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Popular Culture Of America
Beginning of Essay
The is a very interesting part of being an American. Especially, interesting is the world of advertising on television, radio, billboards, or even magazines. Diane Barthel presents her views on the images presented in advertising in magazines in her article .... Middle of Essay .... from the typical cowboy in blue jeans to a corporate tycoon with a business suit, or the playboy look to the gentlemen look in their ads. She says advertisement companies are doing this by compelling males into thinking that they have to look rugged, untouched, muscular and powerful. One example to support this statement is the "Marlboro" man advertisement. She explains the advertisement agencies' strategies are very smart because no man wants to look feminine in any way. This type of advertisement is also used in the selling of cars, cologne, clothes, etc.
Secondly, according to Diane Barthel, advertising companies are also using women o ....
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Words: 543 - Pages: 2
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