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Important Elements Of A Campaign Strategy

Beginning of Essay
Campaigning for any type of elected office requires a sharp eye for detail in regard to what voters are looking for in a candidate. A campaign strategy should be comprehensive in its efforts to reach as many voters as possible. Yet, without a solid base of idea ....

Middle of Essay
.... the important issues and the voting makeup of the constituency is a preparatory task that should be done mainly before the start of the campaign. The decline of partisanship has led to a rise in issue-based voting, therefore making a candidate's knowledge of the issues a much greater factor. Yet, simply having knowledge of an issue is not sufficient. A concrete stance should be taken on positional issues. The phrase "concrete stance" tends to imply that the position taken should be somewhat extreme when all it really infers is that it should be a belief held consistent throughout the campaign. In all actuality, it is in a candidate's best i ....

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